Remarketing Lists for Search Ads (RLSA) is one of the biggest product announcements to Adwords this year so it’s important to be up to date on how to implement it.
Our Product Experts for Google Tag Manager and RLSA gave an overview of how to implement tags for your clients as well as the strategies and best practices for implementing RLSA.
1. Introduction, agenda & the importance of audience in search – http://youtu.be/HiUs4sX0Wl0
2. How to implement tags with Google Tag Manager – http://youtu.be/HiUs4sX0Wl0
3. Implementation & best practices with RLSA – http://youtu.be/QHZInke_ceQ
4. Agency Panel Discussion on RLSA Success Stories – http://youtu.be/WnH0Bz-l24s